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People Are Going Wild For Kim Kardashian’s Perfume Packaging—But There’s Some Confusion

Of course, this made people not only want Kimoji Hearts, but the Kimoji Hearts PR experience.

https://twitter.com/ingridTepler/status/958911868822851584

But alas, they cannot have it. The hammer and chocolate routine was a press kit, so for people on a special list only.

Naturally, people got mad.

https://twitter.com/DFTBAlexa/status/959096180411129856

But hey, if there’s no such thing as bad publicity, it looks like Kardashian’s PR stunt did the trick.